Mad River Brewery Company is partnering with Grey Snow Management Solutions to make a distinguished Native American food and beverage category in stores.
The goal is to aim for help to create "wholly tribal, farm-to-table products" to expand craft beer production and distribution throughout the Midwest. Grey Snow's Midwest distribution warehouse and brewery are located on the Iowa Tribe of Kansas and Nebraska reservations.
This comes after Mad River Brewery Company's recent partnerships with the San Francisco Giants and San Jose Barracudas to sell their products at their stadium.
“We are working on creating a cooperative system for tribes, and we want to see the complementary skills and resources of tribes come together, helping one another," CEO of Mad River Brewing Company Linda Cooley said in a press release. "The partnership includes plans not only to grow ingredients for Mad River Brewery craft beverages, but also develop a second brewing facility that will have the capacity to serve MRB fans across the country."
Cooley goes on to state that they are working on "cooperative systems" for tribes to bring together all resources to help one another.